I'm currently leading partnerships at Profound, which I joined in 2024 as employee #3. Before that, I worked at startups across BizOps, Growth, and Product, and I co-founded a transportation startup in college. In my free time, I run, cook (mostly Korean), and coach a youth soccer team in the Bronx on Saturdays.
Email is below if you want to chat or collaborate on something together.
Profound, Director of PartnershipsNov 2024 – Present
NYC · Employee #3Worked across GTM, partnerships, fundraising, and post-sales. Hired the first 15–20 post-sales team members, built the initial GTM motion, and led fundraising, building data rooms for our Series A (Kleiner Perkins) and Series B (Sequoia).Owns the partner ecosystem: product integrations, co-marketing, marketplace listings, and strategic partner GTM. Partners with enterprises and platforms on roadmap alignment, joint launches, and expansion around AI-search / answer-engine visibility.Public launches:
- LinkedInresearch on LinkedIn as a top cited domain in AI search
- Redditresearch on how Reddit conversations shape AI answers
- Listen Labsjoint research on how CMOs use LLMs
- SalesforceAgentExchange; AI-search visibility for Agentforce
- OpenAIfrontier lab partnership + product collaboration
- Anthropicfrontier lab partnership + product collaboration
- AWSMarketplace co-sell + CloudFront agent analytics
- BazaarvoiceAI Visibility package; UGC primed for AI recommendation
- WebflowCMS automation for AEO content
- SanityCMS automation for AEO content
- Paralleldeep research for Agents
- Exalive-web search for Agents
- Nobleautomated third-party citation placement
- G2AI Visibility dashboard for software buyers
- PartnerStackcontent marketplace for citation partnerships
Speaking
- LinkedIn B2B GTM Panel (NY Tech Week)Insights for Marketers · Panelist
- LinkedIn B2Believe NYC 2026Workshop at LinkedIn's flagship B2B marketing event
- Awin ThinkTank Americas 2026Navigating the shift to AI-powered search
- Bazaarvoice INSPIRE 2026: New York CityThe UGC formula: an early advantage on the AI shelf
- Bazaarvoice INSPIRE 2026: LondonThe UGC formula: an early advantage on the AI shelf
- Innovation Sans Filter at Cannes Lions 2026AI Changed Marketing. Now What? (panel)
- Partnerize Partnership Day London 2026Opening keynote panel on performance marketing
Formerly
- FERMÀT, Special ProjectsMay 2024 – Nov 2024Joined at Series A
- Shiftsmart, GrowthDec 2022 – Jan 2024
- Shiftsmart, Marketplace OpsApr 2022 – Dec 2022
- Gopuff, New VerticalsFeb 2021 – Feb 2022
- ElecTrip, Co-Founder / COOApr 2018 – Aug 2020Austin
Education
- The University of Texas at Austin, B.S. Mechanical EngineeringMay 2020
Projects
- Nothing listed yet. Work in progress
Writings
- Weekly Learnings2024
- Decades Not Days2024
- Health is Wealth2024